Smith County Democrats

 

Commissioned by Von Criswell in collaboration with Smith County Democrats, this promotional campaign included paid ads, promotional products, flyers, banners, and more.

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The Outcome

The Challenge

Smith County Democrats had not updated their promotional material in years. As a result, voting was down by less than 30% from previous years.

The Role:

I was commissioned to upgrade the designs for rally banners, t-shirts, and designs for other promotional products.

Smith County is now one of the largest Rally supports for Beto O'Rourke in Texas. Theiur rally attendance is increased significantly and local democrats are proud to sport their new swag.

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The Process

This project was fairly simple in scope. They wanted something modern and fresh with some grassroots throwbacks. Check out the additional original design comps.

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Art Direction, Design, Branding, Copywriting, Digital MarketingIsabeau Strega (Raby)Digital Marketing, Creative Direction, Brand I.D., Brand Strategy